n the funeral sector, where tradition
and innovation are often seen to be
competing forces, generational change
can be significant. Younger generations
bring fresh perspectives to the table,
evolving practices to meet the needs
and expectations of a clientele vastly
different from those familiar to previous
generations.
Established in Corfu Island, Greece, by Constantine
Grammenos,
Grammenos
International
has
long been synonymous with dignified and
compassionate funeral services. For decades, the
company has served as a pillar of support for
grieving local families, upholding age-old customs
and religious practices with reverence and respect.
However, the dawn of the 21st century brought
with it a wave of change, prompting the need for
modernisation within the funeral industry as a
whole.
A New Generation
Recognising the importance of adapting to the
evolving needs of families whilst still preserving
the essence of tradition, I assumed the mantle
of leadership in 2010, following in my father’s
footsteps. Since then Grammenos International
has expanded from Corfu Island to Athens and
has developed into one of the leading providers
of international repatriation services to and from
Greece.
Challenging Traditions
The transition from one generation to the next
in a family business is always challenging. Family
businesses are built on reputation, tradition and
established connections with the local community.
As I took the helm, I faced the daunting task of
modernising operations and bridging a gap in an
industry where values and traditions are crucial.
It was a delicate balancing act, requiring sensitivity
and innovation to serve both new and traditional
needs.
Expanding and Innovating
One of the notable expansions undertaken by
Grammenos International under my leadership
was
the
provision
of
repatriation
services.
Recognising the growing need to reunite families
during times of loss, the company expanded its
operations to offer international repatriation
services to and from Greece.
The need for repatriation has always been present,
but historically it was an expensive and complicated
process that added more unnecessary stress
for families. Technology and long-established
connections (thanks to previous generations) have
made this simple so that families can focus on
coming together rather than the often complicated
logistics.
Whether facilitating the return of a loved one to
their homeland or arranging for repatriation back
to Greece, Grammenos International approaches
each case with compassion and professionalism.
Through strategic partnerships and a network of
global affiliates, the company ensures seamless
coordination and logistical support, easing the
burden on grieving families during challenging
times.
As we look towards the future, it’s still
important to develop lessons learned from
the past. Tradition is something that builds
business and establishes trust. It must not be
forgotten, even during periods of growth and
innovation.
GENERATIONAL
CHANGE IS DELICATE
BALANCING ACT
By Loukas Grammenos, CEO Grammenos International
Repatriation Services, Greece
20
No. 106 – SUMMER 2024 | THANOS MAGAZINE
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